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Product page URLs

Every product item has a system URL that is automatically generated. It's based on a pattern that combines fields and attributes to build the URL (URL alias name pattern).

When you're creating new product type you can set up product URL alias name pattern.

To do it, fill in all the necessary information, choose the attributes that you want to use in URL alias name pattern, copy their ID, and paste in the URL alias name pattern field using following pattern: --(...), then click Save and close button.

Below you can see an example of URL alias name pattern:

URL attributes

Now, you can see new URL alias name pattern in the product type's view.

URL alias name pattern

Product Attributes identifiers

Products have their own attributes to define product specification.

The following attribute types can be used in URL alias name pattern field:

  • Checkbox
  • Color
  • Integer
  • Selection
  • Measurement (single)
  • Measurement (range)
Type Returned value Example
Checkbox Label of the checkbox is checked wireless
Color Hex code value 8b0000
Integer Integer 26
Selection Selected value with configured separator children-infants
Measurement (single) Single value and unit 256gb
Measurement (range) Value unit and minimum/maximum values 20-25cm

You can use many attributes identifiers and fields identifiers in the URL alias pattern field.

Having keyword-rich URLs also improves the product's visibility in search engine results and boosts the page's ranking in search results.

Create custom URL

You can create custom URL for each product. Customized URLs are memorable, help with SEO optimization and reduce bounce rates on the website. It improves the user experience - you can understand what the product is about by reading the link.

To do it, follow the steps:

1. In the left panel, go to Product catalog -> Products.

2. Choose a product from the list.

3. Click on URL tab in the product's view. Here you can see both custom URL aliases and system URL.

URL tab

4. Click Add new button.

5. Provide custom URL in "URL" field and set up all necessary settings.

Creating a custom URL

6. Click Create.

Now, in the URL tab in the product's view, you can see new custom URL for the product.

Custom URL

You can manage all the product URLs, both system and custom ones: create new and edit or delete existing ones.